About Us

Markets and Technologies

IT-2-Channel draws on over 20 years of experience in IT channel sales and marketing across the EMEA region. Particular focus for the company are the UK and North European markets, including Benelux, Nordics, Germany and France. However IT-2-Channel’s knowledge and expertise extends to the Iberia region, East Europe and South Africa.

IT-2-Channel’s contacts are extensive in both Distribution, System Integrators, Resellers, and major E-tailers and retailers.  Our database of contacts is maintained through daily contact and activity in the market.  Because of the breadth of our  contacts, we can approach the market with a variety of complementary products and technologies.

When taking on a new vendor partner, our first consideration is the vendor’s fit within our portfolio  and whether our channel database suits the needs of the product and technology. We have experience across a number of technology sectors including ( but not limited by)

  • IP Networking  - LAN, WAN, WLAN
  • Network Security
  • Network Infrastructure – eg Fibre Optics
  • Broadband access and connectivity
  • Storage  - RAID, SAN
  • Virtualisation technologies
  • Software as a Service  (SaaS)

Introducing Long-Lasting Local Partners

IT-2-Channel identifies potential partners for vendors from existing contacts or by recommendation. Our ethos is to create long-lasting relationships for both our vendor partners and the local distributors and integrators.  We will never take a short-term view of  channel relationships.